Property Allies Logo
Property Allies is a Phoenix-based real estate investment group looking to establish a professional and trustworthy visual presence. The goal was to create a clean, modern identity that would resonate with both homeowners and industry professionals.
Working within the client’s preferred color direction, the focus was on strong sans-serif typography and a balanced mark that communicates stability and clarity while remaining approachable. The final system includes a primary logo and a simplified brand icon designed to perform consistently across digital and print applications.
Primary Logo Variations
Designed for high contrast environments, the logo maintains clarity and impact in both gold-on-black and black-on-gold formats.
Secondary Logo / Brand Icon
A refined symbol derived from the primary logo, allowing the brand to remain recognizable in smaller-scale applications.